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Founded in Germany in 1920, Haribo introduced the world’s first gummy bears. Today, the brand is a global icon known for its chewy Goldbears, Starmix, Happy Cola, and other fruity favorites.
Global Reach
Haribo produces over 100 million gummy bears daily and sells in more than 100 countries. With factories across Europe and North America, including a U.S. plant in Wisconsin, Haribo delivers consistent quality worldwide.
Classic Taste, Modern Options
While famous for its gelatin-based gummies, Haribo also offers vegetarian-friendly alternatives in selected markets—making their sweets accessible to even more candy lovers.
A Brand Built on Joy
From lunchboxes to movie nights, Haribo continues to bring “Kids and grown-ups love it so – the happy world of Haribo,” just as it has for over 100 years.
Certainly, we may also be wrong. Either way, our .com site offers a wider variety of products available to customers shopping from outsite of Europe, including a grand assortment of Swedish snus with tobacco.